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The Throwback Journal / Style notes

Vintage Milwaukee Bucks: Winking Deer, Purple Years and Cream City

Three palettes, one franchise. A guide to vintage Milwaukee Bucks apparel through its colour eras, the garments worth hunting, fit notes, and easy ways to wear green, purple and cream.

Vintage denim jackets and colourful outerwear on the racks at Throwback Vault

There is a cartoon deer in a turtleneck sweater, winking at you while spinning a basketball on one finger. For many collectors, that little figure is the first thing that comes to mind when someone says "vintage Milwaukee Bucks." It is cheerful, a bit odd and completely of its time, and it captures something about a franchise that has always mixed small-market modesty with real moments of brilliance.

The Bucks have changed their look more than most teams, moving from green and red to a purple-heavy nineties identity and eventually to the cream and green of the current era. That makes their clothing a kind of timeline you can wear. Each palette points to a particular chapter, and each chapter produced its own kind of vintage NBA apparel worth knowing about.

01. A fast start in a small city

The Bucks joined the NBA as an expansion team in 1968. Within a year they had drafted Lew Alcindor, who would soon become Kareem Abdul-Jabbar, and before long they added Oscar Robertson in a trade. In 1971, only their third season, the Bucks won the championship. Few expansion teams in any sport have ever found success so quickly.

That early title gives the franchise a deep well of nostalgic imagery. The original colours were green, red and white, and the team's first logo was the winking buck, often nicknamed Bucky, wearing a sweater with the letter "M." Genuine garments from the very early seventies are scarce in wearable condition, but the imagery has been revived on so many tees, sweatshirts and caps over the years that you are likely to meet it in one form or another.

When you see the winking buck on a garment, it is worth asking whether you are looking at an original or a later revival. Throwback lines have used the logo heavily, and there is nothing wrong with owning one of those. Just know that the fabric, tags and fit will usually tell you which you have.

02. The seventies and eighties: green, red and good teams

After Kareem was traded away in the mid-seventies, the Bucks rebuilt and became one of the most consistently strong teams of the late seventies and eighties. Under coach Don Nelson, with players like Sidney Moncrief and Marques Johnson, they won plenty of games and made regular deep playoff runs, even if they kept running into the great Celtics and Sixers teams of the era.

The team's look in these years settled into a cleaner deer-head logo with green and red, and that period produced plenty of classic merchandise: ringer tees with contrast collars, simple screen-printed shirts, mesh caps and satin jackets. The MECCA Arena's famous painted floor, designed by the artist Robert Indiana in the late seventies, became a visual signature of the period, and it has turned up on later commemorative designs as well.

Eighties tees are often thin, soft and slightly shorter than modern ones. Check the collar first. A ringer collar that has stretched out of shape changes the whole look of the shirt. Small holes along the hem are common and usually easy to live with, but large fabric thinning around the armpits suggests the shirt has already done most of its working life.

03. The purple nineties

In the early nineties the Bucks rebranded with a hunter green, purple and silver scheme and a more aggressive buck head. It was a very nineties move, in line with the league-wide appetite for bolder colours and sharper logos. The new look carried the team into the Glenn Robinson, Ray Allen and Sam Cassell years, which culminated in a memorable run to the Eastern Conference finals around the turn of the century.

This is the era that produced the most recognisable vintage Milwaukee Bucks outerwear. Pullover anoraks, satin bombers and puffers in purple and green were part of the larger sportswear boom, and sweatshirts with large all-over prints came out in quantity. Purple ages in an interesting way: it can drift slightly toward a softer violet or a dusty grape, especially on cotton. Some people love that softened tone, and it makes the colour easier to wear.

Jerseys from this period often feature the purple and green with silver details, and replica jerseys of the era tended to use heavier mesh than modern ones. Look at the lettering: screen-printed numbers may crack or peel at the edges, while sewn tackle twill should sit flat with even stitching around every letter.

A team that changes its colours gives you more than one wardrobe, as long as you choose which story you want to tell.

04. Red, green and silver, then a cream city reset

In the mid two-thousands, the Bucks moved back toward green and red with silver, closing the purple chapter. Then, in 2015, they introduced a new identity centred on green and a cream colour that refers to Milwaukee's nickname, the Cream City, which comes from the pale bricks used in many of its older buildings. That cream detail is a thoughtful touch, and it links the modern team to the city's architecture.

The championship in 2021, led by Giannis Antetokounmpo and decided in the Finals against the Phoenix Suns, gave the modern identity its defining moment. Merchandise from that run is too recent to count as vintage, but it makes an easy companion to older pieces. A cream city cap with a faded seventies tee, for example, ties together fifty years of the franchise in one outfit.

05. Garments worth hunting

Bucks pieces turn up across a wide range of garment types. Here are the ones that tend to reward the search:

  • Winking buck tees and sweatshirts. Original or revived, the cartoon deer is the franchise's most charming image. Look for good print quality and a collar that still sits flat.
  • Purple-era outerwear. Anoraks, satin jackets and puffers from the nineties are bold and wearable. Check zips and linings carefully.
  • Warm-up jackets and pants. Snap-button tearaway pants and matching jackets were popular in the nineties. Make sure every snap still closes.
  • Snapback caps. Nineties caps often have a taller, more structured crown. Look inside at the sweatband for staining and at the snaps for cracks.
  • Replica jerseys. Green-and-red or purple-era jerseys, blank or with a player's name. Choose based on the colourway you will wear most.

06. Fit notes for older Bucks pieces

Nineties sportswear was cut generously. A large jacket from the period may fit like an extra large today, with long sleeves and a wide body. That is part of the appeal, but if you want a cleaner line, consider going a size down from your usual. Measure the chest of something you already like and compare.

Seventies and eighties tees tend to run the other way: narrower and shorter. A medium from the period might fit more like a modern small. If you prefer a relaxed look, size up. Sweatshirts from the eighties often have a boxy body with a ribbed waistband that sits high, so try them on before you commit.

Jerseys deserve their own fitting. Replicas were often cut long and wide to be worn over a tee. If you plan to layer one over a long-sleeve shirt or hoodie, test that combination before you buy.

07. Wearing Bucks colours day to day

Green is the thread that runs through every Bucks era, and it is easier to wear than people assume. A deep green crewneck with a small buck logo works with jeans, khakis and grey trousers alike. For the green-and-red pieces, a pair of cream trousers or light denim softens the contrast and keeps the outfit from looking festive.

Purple is bolder. Let it lead, and keep the rest of the outfit calm. A purple Bucks anorak with black jeans and white sneakers is strong without being chaotic. If you want to pull the look together, a small nod to green elsewhere, such as a cap, helps the outfit feel deliberate.

Cream is the quiet hero of the modern palette. It pairs naturally with vintage pieces because it echoes the softened, off-white tone that old cotton takes on with age. A cream sweatshirt with a faded green tee peeking out at the hem is an easy, unfussy combination.

08. Caring for your pieces

Treat vintage Bucks tees and sweatshirts with a light touch: wash cold, inside out, and air dry flat. This protects prints from further cracking and keeps the cotton from shrinking more. For satin jackets and anoraks, spot cleaning and airing out is usually enough. Purple fabric in particular can be sensitive to sunlight, so store it away from windows.

Jerseys should be washed inside out on a gentle cycle and never put through a hot dryer, which can loosen tackle twill or damage printed numbers. Hang them on a wide hanger so the shoulders keep their shape.

09. Where to begin

If you are new to collecting Bucks gear, start with the chapter that speaks to you. Fans of seventies graphics should look for the winking deer. Anyone drawn to nineties outerwear will probably fall for the purple-and-green jackets. If you want something understated, a green crewneck from any era is the easiest place to start.

Vintage shops with regular new arrivals, like Throwback Vault on Queen St W and at Square One, are good places to watch for out-of-town teams, since one-of-one pieces tend to appear without warning. Patience and a clear idea of the era you like will do most of the work for you.

The Bucks' clothing history covers a deer in a sweater, a purple decade and a cream-coloured nod to old brick buildings. Choose the part of that story you like best, and wear it often.

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